GOOD Signs For Struggling South Africans On Black Friday 2024

South Africans are cautiously optimistic about Black Friday 2024, which falls on Friday, 29 November.

While economic challenges like high unemployment and low wage growth have impacted spending in recent years, experts suggest that consumers are in a stronger financial position than they were in 2022 and 2023.

This shift is expected to drive a healthy boost in retail sales this Black Friday, according to The Citizen.

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A recent report indicates interesting trends for South Africans on Black Friday 2024. Credit card usage has surged by 10% year-to-date, while debit card growth has slowed to just 4%.

Online spending has grown by 19% compared to last year’s 35% boom, with ABSA predicting a continued rise in online shopping, especially for food and clothing, as retailers compete for a larger share of the market.

Many South African shoppers are eagerly anticipating attractive deals across various categories this year.

Unlike 2023, when deals were less impressive due to a flat economy, 2024 promises better bargains.

While last year saw people focused on essential goods, Black Friday 2024 may encourage a bit more indulgence as the economy shows positive signs.

After years of financial pressure, South Africans have refined their spending habits. This year’s Black Friday may offer the ideal moment to take advantage of improving conditions and snag some excellent deals. What deals are you looking forward to this Black Friday?